Face Plant

A fresh take on fast food. Face Plant opened its first location in Portland, Oregon with a fully plant-based menu built around comfort classics like cheeseburgers, nuggets, fries, and shakes. Created in partnership with Matt Plitch and best-selling chef and author Molly Baz, the concept aimed to reframe the grab-and-go experience through bold branding and expressive design. Led project management across brand development, overseeing timelines, client communications, and creative deliverables from concept to production. Supported the rollout across digital, packaging, and in-store experiences, working closely with the creative team to ensure visual consistency and production alignment. Designed by FISK, the brand pulled inspiration from nostalgic fast food icons, reinterpreted through vibrant color, playful typography, and standout iconography.